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The best Black Friday deals: Amazon, Walmart, Wayfair, Best Buy, Nordstrom and more

Updated
The best Black Friday deals: Amazon, Walmart, Wayfair, Best Buy, Nordstrom and more

The leftovers are packed, and the dishwasher is running, so that means it's time to start shopping. If you have hard-to-shop-for men or any hard-to-please women in your life, there are items to be purchased, and if you're the type who likes a deal, we've got good news. There's no shortage of good Black Friday sales to shop now through Cyber Monday. There are major discounts from top retailers like Walmart, Nordstrom, and Wayfair, who even though they started their savings events weeks ago, still have deals dropping. Amazon's Black Friday deals are well underway, too, and show no signs of slowing down. So, we'd recommend curling up on the couch with your computer and start knocking out your holiday gift list.

This year, retailers began dropping their Black Friday sales earlier than ever. Black Friday is now Black November if you ask us. We consider Amazon's October Prime Day sales event to be the de facto kick-off to the holiday shopping season. We've even spotted some truly excellent deals at places like QVC, Kate Spade, Old Navy and many (many!) more. If you plan to buy a gift for literally anyone at all this season, now's a great time to get started.

Quick Overview

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Like the shopping experts we are, we've been tracking thousands of deals across our favorite retailers for the occasion — and will continue to do so as the deals keep dropping. After all, we're here to ensure the deals you're shopping for are worth your time and money. Some top deals we've spotted already are on hot items like Apple AirTags (was $100, now $73) and the 10th Gen Apple iPad (was $350, now $250). We also expect that the 2nd Gen Apple AirPods will likely sell quickly this Christmas, as they are currently only $89.

There are more deals where those are from, so we'll jump into it below.

This Aura digital frame is one of our top gift picks of the year. It's a great way to connect with family and friends both near and far. Just connect to an app via your phone and uploaded photos from wherever you are. It's easy to use and setup and will delight people of all ages. 

$139 at Amazon

Always wanted to try Ina's baking the way it was meant to be done? You can get Ina's Carrot Cake for 20% off today, straight from the Barefoot Contessa herself. Even better — you can add her memoir, "Be Ready When the Luck Happens" for an extra gift for yourself.

$80 at Goldbelly

If you're looking to cut the (cable) cord, Amazon's Fire TV Stick is the state-of-the-art 4K streaming sidekick you need. Enjoy content from all of your favorite services (like Hulu, Netflix and Amazon Prime) with just the touch of a button. And feel free to ask Alexa for movie and TV suggestions if you aren't quite sure what to watch — the smart assistant is built right into the remote! Plus, the stick plugs right into an HDMI port in the back of your TV, so it's nice and tidy.

A fan raved, "The picture quality is stunning. Watching my favorite shows and movies in 4K is like experiencing them for the first time all over again. The colors are vibrant, the details are crisp, and the sound is crystal clear. I've watched some of my favorite movies and TV shows in 4K, and I'm blown away by how immersive the experience is."

Save $28 | Lowest price ever
$22 at Amazon

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These pillows are Amazon's No. 1 bestselling bed pillows, with more than 240,000 reviews.And right now you can get both King and Queen sizes for 20% off, making this two-pack a better deal than you'll find on most single standard-sized pillows.

What makes these Beckham Hotel Collection pillows unique is that they're made of a luxurious, ultra-soft, breathable down alternative fill that won't shift or deform overtime like many other types of pillows. The down alternative fill is a great option for those with allergies, too, who might have sensitivities to other pillow fills like feather, down and foam.

Don't fret if you're a side sleeper — these pillows are designed for stomach, back and side sleepers so anyone can find their perfect snoozing position.

Save $13 with coupon at check out
$47 at Amazon

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An old-school drip coffee maker is great — sometimes. But when you have a house full of people who like their coffee in very, very different ways, a Keurig is the easy choice. This K-Express Essentials brews up single-serve pods of coffee in three sizes — 6, 8 and 10 ounces — in whatever pod flavor you like. Perhaps grandpa prefers a strong black coffee while your granddaughter loves a pumpkin spice blend. Now, everyone can have their coffee just the way they like it. 

$49 at Walmart

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Get crystal clear pictures for more of your shows and videos with 4K upscaling that transforms each of this TV for a premium watching experience. Innovative color technology means you'll see a wider spectrum of colors than on traditional TV screens and with sound so good you won't need a soundbar. 

"I'm really shocked at the price of this TV," wrote one shopper. "I compared it to Best Buy. Needless to say, I grabbed it quick! Picture is clear, and if you have WiFi you can cancel cable. This TV has local and cable channels built in!"

$898 at Walmart

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When you have little kids around, it's inevitable you'll end up with a spill or two eventually. Make sure your car, sofa and carpet look good as new afterward with the Bissell Little Green portable carpet cleaner, which removes spots and stains by lifting away messes from carpets, upholstery, car interiors and more. It has a strong spray and suction design that helps you target stuck-in stains and work them out.

More than 10,000 reviews on Walmart are obsessed with this stain-fighting tool, too.

"After months of my kids trashing my car and spilling smoothies, milk, lemonade, etc., the backseats in my car looked awful," said one parent. "I used this carpet cleaner for my seats and, wow, the difference speaks for itself."

$81 at Amazon

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The Solawave Radiant Renewal Wand is a red light therapy device that's been recommended to us by dermatologists over the years. It is best used daily when paired with your preferred serums to stimulate collagen, improve the appearance of fine lines and wrinkles, and decrease redness and inflammation of the skin. It's a more affordable alternative to pricey red light therapy masks that sit on your skin.

The Solawave is a 4-in-1 wand that provides red light therapy, therapeutic warmth to soothe skin and reduce dark circles, a facial massage to reduce puffiness and a stimulating galvanic current to aide in the absorption of serums.

$115 at Amazon

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Is it even a Coach Outlet sale without the famous Zip Wristlet? This leather cutie is just the right size for your cards and cash, plus it'll fit your phone, keys and a spare lipstick. Not bad for $26 (the lowest price we've seen in a long time!). It's also available in multiple colors and prints like black, taupe and leopard. 

$26 at Coach Outlet

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Ages: 3+

If you're unfamiliar, the Toniebox is an imagination-building, screen-free digital audio toy that plays stories, sings songs and more. It is designed to foster imagination and independent active play for children of all ages, but especially those three and up. This easy-to-use audio player is great for kids to use on their own for things like bedtime stories, music and education without using a screen. 

There's also a pink Toniesbox starter set with Moana and a red Tonies Cocomelon starter set with JJ — all on sale for 30% off.

For little ones who already own a Toniebox starter set, there are lots of Tonies character bundles on sale right now that would make great stocking stuffers, like Marvel's Spidey & His Amazing Friends and a Disney bundle that includes Elsa, Moana and Mirabel, both on sale for $99.

$69 at Walmart

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We've been keeping tabs on this practical storage cart for a while, and now it's the cheapest we've seen it after dropping an extra $6 over the past two weeks. 

If you feel like your kitchen could do with a few extra countertops and cabinets ahead of Thanksgiving, this rolling storage island is like adding three extra shelves to your kitchen. Each of the three shelves holds up to 88 pounds, making them ideal for storing bulky items, while the 10 hooks on the sides display cooking utensils, kitchen towels, coffee mugs or whatever else you need to keep within arm's reach. 

Use it in the kitchen to store bulky appliances like your microwave, Crock Pot and blender, or turn the entire island into dedicated coffee and cocktails corner for the holidays.Use the top to display a fruit bowl, flowers, photos, a lamp or more while the bottom shelves do the hard work of hiding kitchen clutter.

$73 at Walmart

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Amazon: We're seeing savings of up to 75% — sometimes more — on everything from bedding and kitchenware to tech, clothing and beauty.

Best Buy: Save big on appliances TVs, laptops, headphones and tablets with new doorbusters dropping every Friday — plus, check out the retailer's Black Friday doorbusters for a taste of their expansive deals.

GlassesUSA: Right now you, can shop up to 50% off frames and 25% off lenses at GlassesUSA. Get Ray-Bans, Coach glasses, Guess glasses and more.

Goldbelly: You can get 20% off sitewide at Goldbelly, which ships local food favorites from any state in the country.

Macy's: The "Parade of Deals" marches on today, with 40%-60% off fashionable faves, big-brand home goods and more limited-time specials.

Nordstrom: You can grab up to 70% off and snag thousands of big sellers at a discount courtesy of the store's Limited-Time Sale, and new markdowns worthy of some Black Friday-level love.

QVC: Scoop up major markdowns at the retailer's Black Friday Deal Drop, with discounts on top brands including Dyson, KitchenAid, Ninja and more.

REI: This deals section has a plethora of great offerings: Score up to 50% off clothing, footwear, REI Co-Op brand deals and hiking items.

Sephora: The retailer always offers great deals, including super savings on its house brand and beloved labels like Kiehl's since 1851, Fenty Beauty, Laura Mercier and more.

Target: The Black Friday Deals have landed at Target, and you can score savings on women's clothing (up to 40% off), toys (up to 50% off), kitchen and dining items (up to 50% off), vacuums and floor care (up to 50% off) and more.

Walmart: The mega-retailer's Flash Deals feature fab discounts that rival (and often beat) Amazon on vacuums, kitchen appliances, bedding and clothing, to name a few. Plus, Black Friday deals land early, at 5 PM on 11/25!

Wayfair: Save up to 70% on home deals ranging from furniture to bedding to major appliances during the Wayfair Early Black Friday sale.

Zappos: Enjoy stellar savings on a wide variety of footwear brands at the early Black Friday sale, including Hoka, Reebok and more, as well as great deals on clothing and accessories from Columbia, Michael by Michael Kors and other big names.

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